Wednesday, September 24, 2008

Car dealers lie...some more than others.

We all know that selling cars is a competitive field and we know that car dealers are not known for their scruples. Here is an example of a dealer actually advertising their lack of scruples:

Here is the envelope. Looks like a) a check from a state agency, b) a marketing campaign from a car dealer, c) a tax bill.

click on image for larger view


Here is what was in the envelope:
A check from Westboro Mitsubushi for more than a thousand dollars!
It even has an "Official" stamp!




Westboro Mitsubishi is hoping to get exactly
what segment of the car buying public with this campaign?

The envelope is at least misleading; arguably blatantly deceptive.

The "check" is not a check, officially.

Who, that can read and understand basic English, would open this mail,
read the non-check and want to buy a car from this dealer?




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